Product Development
- Marketing
What are The Objectives of Product Diversification
To develop the new products and to add them in the existing product line is called diversification. It includes the…
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6 Different Stages of Product Life Cycle With Examples
The product-mix of a firm is not always the same. It is adjusted from time to time. New products are…
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5 Factors Influencing Change in Product Mix
Product-mix is the composite of products offered for sale by a firm or business unit. It is the collection of…
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5 Alternative Product Line Strategies in Marketing Management
A product is “a group of products that are closely related either because they satisfy a class of need, are…
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Different Approaches of Product Marketing Strategies
Most Companies are in business because their owners and managers hope to make profits. They accomplish this objective through utilizing…
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Importance of Product Planning in Marketing Management
Product planning is the starting point of over-all marketing programme. It is a very wide activity. It involves the innovation…
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Difference Between Product Line and Product Mix
Product Line: A product line is “a group of products that are closely related either because they satisfy a class…
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What is a Product Development Strategy In Marketing
What is a product development strategy? Product development involves modifying an existing product to innovate in processes or to create…
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Typical Tablet Manufacturing Process In Pharmaceuticals
Process to follow in Tablet Manufacturing Process In Pharmaceuticals has been described below. A pharmaceutical manufacturing company may have process…
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